Yum Brands Focuses on Technology Adoption and Customer Retention
By PYMNTS
Source excerpt · PYMNTS
Fast-food giant Yum Brands is focusing on technology adoption and customer retention as its diners are squeezed by fuel prices. The owner of KFC and Taco Bell reported third-quarter earnings results Tuesday (Nov. 3) that showed a 1% increase in sales. At Taco Bell, low-income diners gravitated toward discount offerings, including a menu featuring 10 […] The post Yum Brands Focuses on Technology Ad…