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VerticalScope Turns 2 Billion Forum Posts Into AI Shopping Revenue

By PYMNTS

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Source excerpt · PYMNTS

VerticalScope is using artificial intelligence (AI) to turn conversations across more than 1,200 online communities into shopping revenue, as declining search traffic puts pressure on its traditional advertising business. The Toronto-based company, which operates a Reddit-like network of enthusiast forums containing more than 2 billion user-generated posts, said in its Tuesday (Nov. 10) third-quar…