Revolut’s Brand Chief Calls on Agencies to Develop a…
By Abdelaziz Fathi
AI summary of the source article
Revolut is seeking a scent-branding agency to develop a signature fragrance ahead of expanding into physical spaces, including a Barcelona retail store and branded airport lounges. The initiative follows the company reaching more than 75 million global customers.
Why it matters
What matters is Revolut spending on physical brand infrastructure after building its scale almost entirely through digital distribution.
Key facts
- Revolut is seeking an agency to develop a signature fragrance for its upcoming physical locations.
- The company plans to open its first permanent physical retail store in Barcelona and start a network of airport lounges at Copenhagen Airport in 2027.
- Revolut serves over 75 million customers and reported 2025 pre-tax profit rising 57% to £1.7 billion on £4.5 billion in revenue.
Source excerpt · FinanceFeeds
Revolut is looking for a scent-branding agency to develop a signature fragrance for the fintech, an unusual branding project that takes on more relevance as the digital-first company prepares to put its name on physical stores and airport lounges.Gareth Morgan, Revolut’s head of global brand design, said the company wants a partner combining “olfactive discovery, creative thinking and expert perfu…