McDonald’s Lawsuit Joins Widespread Legal Challenges to AI Pricing Algorithms
By PYMNTS

Source excerpt · PYMNTS
A federal antitrust lawsuit brought against McDonald’s this week illustrates the complexities involved in applying decades-old laws to artificial intelligence and other software tools, Reuters reported Thursday (Oct. 8). The case against McDonald’s alleges that the fast-food company pressures its franchisees to use its AI-powered algorithmic pricing, thereby driving up prices for consumers by prev…