Imprint Raises $130 Million as Brands Race to Keep Customers in the AI Era
By PYMNTS
AI summary of the source article
Imprint has raised $130 million at a valuation of about $1.9 billion. The New York-based company builds co-branded credit cards for retailers and other brands.
Why it matters
The bet is that brands will need their own payment cards to hold on to customers as artificial intelligence agents take over more of the shopping.
Key facts
- Imprint raised $130 million at a valuation of roughly $1.9 billion
- The New York company builds co-branded credit cards for retailers and other brands
- The funding is tied to expectations that brands will need their own payment cards to retain customers as AI agents take over more shopping
Source excerpt · PYMNTS
Imprint has raised $130 million at a valuation of about $1.9 billion. The bet is that brands will need their own payment cards to hold on to customers as artificial intelligence agents take over more of the shopping. The New York company builds co-branded credit cards for retailers and other brands. Less than a year […] The post Imprint Raises $130 Million as Brands Race to Keep Customers in the A…