Gleam Giveaways in Token Communities: How Projects Use…
By Damilola Esebame

AI summary of the source article
Web3 projects use Gleam to run structured cryptocurrency giveaways, though surging impersonation scams pose significant risks. Chainalysis estimated crypto scam losses reached $17 billion in 2025, while the FBI reported $11.37 billion in crypto-related losses.
Key facts
- Gleam provides contest templates for Web3 projects to collect wallet addresses and run automated crypto and NFT giveaways.
- Chainalysis estimated crypto scam losses reached approximately $17 billion in 2025, with impersonation attacks growing 1,400% year-over-year.
- The FBI Internet Crime Complaint Center reported $11.37 billion in cryptocurrency-related losses in 2025.
Source excerpt · FinanceFeeds
KEY TAKEAWAYS Gleam provides contest templates that collect wallet addresses, verify social media actions, and select winners through automated draws for crypto tokens and NFT giveaway campaigns. Chainalysis estimated that crypto scam losses reached approximately $17 billion in 2025, with impersonation attacks growing 1,400% year-over-year as fraudulent airdrop schemes scaled rapidly. Legitimate G…