Block Releases THE Bitcoin National Ad Campaign
By Patrick Green
AI summary of the source article
Block has launched "Bitcoin Does," its first mass-consumer Bitcoin advertising campaign. The initiative targets 60 million Americans who are curious about the cryptocurrency but have not yet taken the first step.
Key facts
- Block launched its first mass-consumer Bitcoin ad campaign, titled "Bitcoin Does."
- The campaign targets 60 million Americans who are curious about Bitcoin but have not yet tried it.
- The advertisements skip blockchain and mining explanations to focus on showing Bitcoin working.
Source excerpt · Bitcoin Magazine
▶ Bitcoin Magazine Block Releases THE Bitcoin National Ad Campaign Block launches 'Bitcoin Does' to onboard millions. Head of Bitcoin Marketing Maria Pesce explains how the campaign focuses on real-world utility over tech. This post Block Releases THE Bitcoin National Ad Campaign first appeared on Bitcoin Magazine and is written by Patrick Green .